"My love for life and for 'feeling good' led me to investigate the processes of cellular ageing from a scientific point of view, a topic that has become the mission of my professional life: to create health and wellbeing for a better future. In 2010, I began managing the entire Terme di Castrocaro complex, and right from the start I wanted to make the most of my thousand-year-old spa tradition and experience in hospitality to create my new project: the Long Life Experience.
Here you will find excellence in everything. I have selected the best professionals in the fields of hospitality, cuisine, prevention, scientific research and wellness because I would like to offer you an experience that will change your life in a completely natural way. Long Life Formula ® is my long-life secret that I would like to share with those who have the desire to live a healthy and passion-filled life.
The laboratory formula for analysing the oxidative stress in our organism gave birth to my Wellbeing Collection, a collection of products, methods and services dedicated to staying well: the hotel, the clinic, the Long Life Formula method, food supplements, anti-aging cosmetics, food prducts and the entire Long Life Valley philosophy."
In Italy it is Managing Director of two companies belonging to the GVM Care & Research healthcare holding company: Primus Forli Medical Center (Day Surgery with private outpatient clinic) and LongLife Formula S.r.l. (a company that manages the Lucia Magnani Health Clinic, the Terme di Castrocaro and the Grand Hotel Castrocaro Long Life Formula® ).
In the US, she is the president of the corporation GVM Long Life Formula Ltd, which produces a line of anti-ageing cosmetics bearing her name.
After successfully completing her studies in the field of chemistry and biochemistry, she has always been committed to investigating the imbalances which lead to the premature ageing of our body and the onset of various diseases, as well as to devising methods and training professionals with the objective to scientifically examine such imbalances and provide effective solutions. In her managerial projects, she was constantly supported by experienced physicians and researchers such as Prof. Siro Passi, with whom she has explored the issue of oxidative stress and the role of antioxidants in the prevention of cellular ageing.
All its innovative wellness projects therefore start from the "Formulaor the laboratory formula and analysis methods developed by Professor Siro Passi to analyse oxidative stress, measure its quantity and develop solutions to combat it.
The mission of Lucia Magnani was clearly to find ways of reducing the presence of free radicals in the body and so it developed:
- The Long Life Formula® method, developed in 2011, aims to prolong healthy life expectancy through the adoption of a healthy lifestyle, early detection of illnesses, preventive health care, proper nutrition and physical activity.
The Lucia Magnani Skincare is a dermatological research project that aims at redefining the concept of beauty.
“Beauty is not achieved by changing one’s looks, but rather by reaching a state of inner balance”, states Lucia Magnani. “Every woman expresses her beauty when she’s feeling at her best. Every woman is beautiful in her own authentic and unique way and doesn’t need any role model to follow”.
Our line of cosmetics is the result of over 20 years of research on well-being and ageing carried out by an international team led primarily by Sirio Passi, an expert on anti-ageing treatments and oxidative stress.
It is also based on the main outcomes of the studies on the therapeutic properties of the waters and muds of Castrocaro Terme.
Our cosmetics are a powerful combination of carefully selected antioxidants (such as CoQ10, vitamin E, vitamin C, alpha-lipoic acid, vitis vinifera grapes) and of the minerals contained in the naturally green salsobromoiodic waters of Castrocaro Terme, which brighten up and detoxify your skin. It also contains quartz, which radiates positive and uplifting energy.
The Lucia Magnani Skincare is a chance to promote the Long Life Formula® ®method, a healthy lifestyle as well as well-being in general.